Freetown, SIERRA LEONE – In a display of solidarity, Women in Media Sierra Leone (WIMSAL), on Wednesday, 27th December, 2023, participated in the commemoration of the 5th anniversary of the influential “Hands Off Our Girls” campaign. The vibrant celebration, which drew thousands of Sierra Leoneans to the streets of Freetown, witnessed an active and constructive participation from members of WIMSAL.
Draped in the campaign’s signature colours of white and red, members of WIMSAL joined the diverse gathering, showcasing their commitment to raising awareness about gender-based violence through their influential platform. Journalists, broadcasters, and media professionals paraded alongside students, public officials, youth organizations, and celebrities, sending a powerful message of unity against abuse.
Madam Eastina Taylor, President of Wimsal, emphasized the crucial role of media in amplifying the campaign’s message. She stated, “In our hands, we hold the power to shape narratives and influence change. Women in Media Sierra Leone stand committed to leveraging our voices, platforms, and storytelling skills to eradicate gender-based violence. The ‘Hands Off Our Girls’ campaign is not just a cause; it’s a mandate for a safer, equal society.”
Reflecting on the occasion, she further pledged WIMSAL’s ongoing support to First Lady Fatima Bio’s relentless efforts. “We, at Wimsal, reaffirm our pledge to stand shoulder to shoulder with the First Lady in the fight against gender-based violence. The progress made is commendable, but our collective duty continues until every girl can live free from fear.”
WIMSAL’s active participation in the event, demonstrated that the media plays a vital role in shaping societal attitudes towards gender equality. As the sun set on that momentous day, the resounding commitment of Women in Media Sierra Leone echoed, reinforcing their dedication to being triggers for positive change in society. PSN/30/12/2023